| 1950 |
 |
Leo Fender launches the single pick-up,
solid body Broadcaster guitar. Fender’s rivals dismiss this revolutionary
guitar because it is mass produced and lacks conventional craftsmanship.
Critics mock the guitar’s design, streamlined production techniques,
and lower manufacturing costs. Gretsch forces Fender to change the Broadcaster
name because they have Broadkaster drum kits. Fender adds a second pick-up
and renames his guitar the
Telecaster. |
| 1951 |
 |
Fender debuts the Precision Bass guitar. With the electric bass guitar, Fender rendered the old-fashioned
upright bass obsolete within the decade. The Precision’s design
revolutionized bass playingand changed the sound of popular music forever.
Besides being easier to learn and easier to play, Leo’s new offering
allowed bass players to sing.
Jackie Brenston’s recording of “Rocket
88" is widely considered to be the first rock n’ roll record.
Ike Turner plays piano on this historic session and Sam Phillips does
the recording at his Sun Studio
in Memphis, Tennesse. |
| 1952 |
 |
Gibson introduces its own solid body electric
guitar, the Les Paul. It’s gold finished carved maple top sported
two P-90 single-coil pick-ups. The body and neck were mahogany. And, at
the time, it was neither a commercial or critical success.
|
| 1954 |
 |
Fender launches the Stratocaster.
Elvis
Presley ,
Bill Black, and Scotty Moore convene for their initial recording session
at Sun Recording Service in Memphis, Tennessee. Sam Phillips engineers
and supervises the session. It all starts from here.
|
| 1955 |
 |
Gibson engineer, Seth Lover, invents the humbucker
guitar pick-up. Gibson puts its PAF’s (Patent Applied For) in their
guitars in 1957.
Bill
Haley and the Comets
shoot to Number One on the record charts with the teen-age anthem, “Rock
Around the Clock”. The song opens the teen exploitation movie, ”Blackboard Jungle ”.
If you had forgotten or just didn’t know, guitarist Danny Cedrone
delivers a killer solo.
Chuck Berry
is advised by Muddy
Waters
to Chess Records. A short time later, Berry throws down “a high-performance
mixture of frenetic syncopation and pure adrenaline.” The result
is “Maybelline”.
And the blueprint for rock guitar begins right here.
|
| 1956 |
|
Fender offers custom colors for its guitars.
Keith Richards receives his first guitar. He is twelve years
old.
|
| 1957 |
 |
Teen idol, Ricky
Nelson ,
rock n’ rolls on his parents’ weekly sitcom, “The
Adventures of Ozzie and Harriet ”.
His telly packin’ lead guitarist is the young James
Burton.
Buddy
Holly
makes his debut on “The
Ed Sullivan Show ”.
The studio audience and the folks watching at home get to see Buddy playing
his wild, futuristic electric guitar- a sleek Fender Stratocaster.
Bo Diddley
creates the “Bo Diddley beat”.
Once it hits the radio, the kids go crazy and their parents are horrified.
In Great Britain,
Vox unleashes its AC-15 guitar amplifier,
fifteen watts of sweet tone. |
| 1958 |

|
Fender introduces their forty watt, 2 x 12 speaker, the
Twin combo amplifier.
Gibson introduces the semi-hollow body,
ES-335.
A solid block of wood runs underneath its pick-ups, tailpiece, and bridge.
One of the highlights of Ted McCarty’s career with Gibson, the 335
is still in production today.
Duane Eddy
moves the electric guitar to the forefront of rock instrumental music
with “Rebel Rouser”. Eddy’s
“ Million Dollar Twang” entices young men by the thousands
to pick up a guitar. A few day’s worth of practice could have one
playing just like the “Guitar Man”.
Link Wray
records the ominous sounding “Rumble”.
To get his sound, Link punches holes in his amp’s speakers with
a pencil. This recording offers perhaps the earliest example of power
chords. The record is banned from many radio play lists for sounding “too
suggestive”.
|
| 1959 |
|
Vox introduces their new thirty watt combo amplifier,
the
AC-30. This amp will soon become the reason for the
sound of the“British Invasion”.
British guitarist, Hank Marvin ,
gets a coral color Fender Stratocaster delivered to him from America.
It’s the first Strat in all of England.
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